ItsTheBlog™
ITL: The blog itself is designed to serve as a means of entertainment to the public as well as to provide some insight into what we are all about here at ITL. ItsTheBlog stems from the website dedicated to all things sports, www.itstheleague.com. We love sports and we're always looking to make improvements and build on what we have, so feel free to leave us some feedback.Wednesday, October 27, 2010
Lebron James Nike Commercial
What is up with this commercial? Lebron looks just like Tiger in that awkward commercial that Nike did after the whole Tigergate thing with all the girls he slept with.
In the commercial Lebron poses a series of rhetorical questions to the audience. Should I take on my role as the villain? Should I not listen to my friends? (But they're my friends?) Should I clear the deck and start over? Should I remove my tatoo, act, etc.? He also states, "I am not your role model."
Lebron's publicist clearly was asleep at the wheel when Lebron agreed to run with this commercial. Lebron comes across as ever other sell out athlete (think back to Johnny Damon going from the Sox to the Yankees).
In today's day and age of 24 hour news cycles, even shorter pop culture cycles, people (especially people in Cleveland) were hoping that Lebron was different. That he had some loyalty to his home town. That he'd bring the championship there. Instead, this commercial stands as a testament to those who misread the Decision--I'm here to make as much money as possible. I for one was hoping he was a page out of a long lost era when players were role models.
In the commercial Lebron poses a series of rhetorical questions to the audience. Should I take on my role as the villain? Should I not listen to my friends? (But they're my friends?) Should I clear the deck and start over? Should I remove my tatoo, act, etc.? He also states, "I am not your role model."
Lebron's publicist clearly was asleep at the wheel when Lebron agreed to run with this commercial. Lebron comes across as ever other sell out athlete (think back to Johnny Damon going from the Sox to the Yankees).
In today's day and age of 24 hour news cycles, even shorter pop culture cycles, people (especially people in Cleveland) were hoping that Lebron was different. That he had some loyalty to his home town. That he'd bring the championship there. Instead, this commercial stands as a testament to those who misread the Decision--I'm here to make as much money as possible. I for one was hoping he was a page out of a long lost era when players were role models.
Labels: Lebron James, Nike
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Yeah, I thought this commercial was kind of lame. First, it's 90 seconds -- who wants to watch a 90 second commercial?
Second, it's like, yeah, sure I understand, you did what YOU wanted to do. Great, but why did you have to be such an ass about it and dedicate an hour special to yourself?
I think your analysis is right on.
Second, it's like, yeah, sure I understand, you did what YOU wanted to do. Great, but why did you have to be such an ass about it and dedicate an hour special to yourself?
I think your analysis is right on.
I actually kind of liked the commercial. I think we forget that there is NO loyalty in either direction in professional sports anymore. Win or get out. LBJ just pulled a reverse... win or I'm out. I still long for the Showtime era Lakers myself... but I realize that the game has fundamentally changed. (And I'm mostly referring to the business side of it... not the actual game of basketball... that's a discussion for another comment.)
Yes, he might have found a better way to announce... especially since Cleveland is rather emotionally fragile when it comes to sports. But I really don't bemoan him any of it. Not exactly sure why.
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Yes, he might have found a better way to announce... especially since Cleveland is rather emotionally fragile when it comes to sports. But I really don't bemoan him any of it. Not exactly sure why.
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